retail presentation manual

amerisleep

Objectives

What was the purpose of this project?

During my time as an in-house designer at Amerisleep, the company’s retail stores locations were expanding very quickly across the nation. In order to ensure that each customer had an identical experience in every Amerisleep store in the country, I was tasked with creating the Retail Presentation Guide. This was a guide to ensure that every employee at the retail stores presented the products in a way that was consistent with the brand and culture of Amerisleep.

    final product

    the completion of the project with the final product

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